Tips
1. **Menu Selection**: Focus on a curated selection of classic Viennoiserie, such as croissants, pain au chocolat, and danishes. Consider incorporating seasonal flavors to attract repeat customers.
2. **Local Ingredients**: Source high-quality, local ingredients to enhance flavor and support the community. This can appeal to health-conscious consumers and those interested in sustainability.
3. **Visual Appeal**: Invest in attractive food presentation. Use clear packaging and showcase fresh pastries prominently to entice customers.
4. **Social Media Marketing**: Utilize platforms like Instagram and TikTok to share mouthwatering images and create behind-the-scenes content. Engaging storytelling can build a loyal following.
5. **Pop-Up Collaborations**: Partner with local businesses or events to increase visibility and reach new customer bases. This can be a great way to showcase your pastries to more people.
6. **Customer Feedback**: Encourage customer reviews and act on feedback to continuously refine your offerings and service.